The Air Jordan 3 is regarded as one of the most versatile offerings in the history of sneakers. Making its original debut back in 1988, Nike elicited a level of style and comfort that had never been seen before. Sneaker historians associate this silhouette with Michael Jordan’s iconic performance during the NBA Slam Dunk Contest. In fact, the Nike Air Jordan 3 Black Cement initiated Nike’s legendary marketing commercials that featured Spike Lee as “Mars Blackmon”. Do the Black Cement 3’s seem significant yet? Aside from their historical value, they’re just plain dope! Check out some of the pictures below from next year’s release, slated for February 17, 2018.
Yes, the NIKE AIR branding is back again. Dreaded Jumpman heel tabs were relinquished in prior releases, in an effort to stay true to the original offering. The Nike Air Jordan 3 Black Cement will retail for $160 in GS sizing and $200 for Adults. From the images provided the quality doesn't seem to have worsened. That's not to suggest that JB couldn't do better, considering we're still paying TWO BILLS! What do you think? WIll these be on your 2018 wishlist? Stay tuned for more sneaker posts!
PHOTO COURTESY: SBD